SEO Course in Islamabad & Rawalpindi
Enhance websites without coding through Cealea’s extensive Search Optimization Course in Rawalpindi Islamabad.
Learn the secrets of search engine algorithms & grow your own demand by ranking websites on Google’s first page.
Learn Search Engine Optimization in Rawalpindi Islamabad
Why Do You Need a Search Engine Optimization
Course in Islamabad
Components of SEO Training in Islamabad
Section 1. Keyword Research
Your audience will type certain words in the search engine bar to enter their query. You should know what those words are in order to design your website’s content around it. Keyword research helps you find which keywords are best to target and provides valuable insight into the queries that your target audience is actually looking for. The deatils that you can get through these actual search terms can help inform content strategy as well as your marketing strategy.
You will also get to know what your competitors are up to through keyword research. You can notice how they are ranking on the top and what you can do to improve your website’s ranking. Here, you can find some low ranking competitors whom you can use as a stepping stone by overcoming their weaknesses.
Section 2. On-Page SEO
On-Page Search Optimization refers to the changes you make according to Google’s rules and regulations on your own website. This is one of the most crucial component for an improved website ranking. The content of your website should be worthy of people’s attention. You should do competitor research, pick out their weak points and use them as an advantage for your web copy.
An average person’s attention span is about 7 seconds and that is all you have to grab their attention through your web copy. Other aspects of on-page SEO include content, headlines and headers, image optimization, title tags, meta descriptions, structured data, among many other things. This SEO training in Rawalpindi will help you create all of those abilities to become an exceptional SEO professional.
Section 3. Off-Page SEO
Enhancing the content on your website isn’t enough to improve its rankings. You will require the help of other website owners to reach to the top. All of the activities done outside of the website to boost its rankings are a part of off-page SEO. Common off-page SEO actions include building backlinks, encouraging branded searches, and increasing engagement and shares on social media.
This is an essential component to increase your website’s reputation. Highly reputable websites have the potential to rank better in the SERPs because search engines think they have more Expertise, Authoritativeness, and Trustworthiness (E-A-T). To showoff your E-A-T in the best way possible, your website should have the relevant backlinks, recommendations, and reviews. You will learn about this and more through our SEO training Islamabad.
Section 4. Technical SEO
This is the part where you make sure that your website fulfils the technical requirements of the updated search engine with the aim of improving its search rankings. Some important elements of technical SEO include indexing, website structuring, crawling, and rendering. Your website structure is important because if your site is poorly structured, there is a high chance that the crawling bot won’t reach it and as a result your site won’t be indexed.
You URL structure is the first thing that is feeded to the search engine. Keep it simple so that it is easily found by the crawling spider. Your website should be organized and not filled with thousands of pages. It should be user friendly and compatible with different types of devices. Learn how to improve your website’s structure and more via our SEO course in Islamabad.
Why is Search Engine Optimization Essential?
How Does it Work?
Give the test according to your training and ensure a high-scoring IELTS certification.